Lyft has started an interesting experiment offering 100 residents of Chicago $550 in credit to Lyft and to use other mobility services owned by the company, if they ditch their personal vehicles for a month. The company hopes to show the high cost of owning a private vehicle and advantages of shared mobility.
Based on the results of the experiment, the company hopes to expand the program to other cities. Along with arguing against car ownership, ride-hailing companies are hard at work to incorporate other modes of transportation in the services and become one-stop-shop for all mobility needs. Uber invested large sums of money in bike-share company Jump, while Lyft acquired the largest bike-share operator in the US, Motivate.
Uber and Lyft fight caps in New York
New proposed rules in New York will give Taxi and Limousine Commission an authority to regulate minimum wages for drivers and the number of cars allowed to operate as ride-hailing vehicles in the city. The new bill also proposes a year freeze on new ride-hail cars, while the Commission studies the impact of Uber, Lyft and other companies on congestion.
Uber and Lyft have both launched campaigns against parts of the bill. Along with 1 year freeze, companies are worried about the wide authority the Commission will have over them, allowing it to set permanent caps on the number of ride-hail licenses.
New York has always been the most regulated market for ride-hailing companies, but at the same time it remains the largest market in the US. However, these issues are not limited to New York only, debates are ongoing in other big cities about impact of ride-hailing on traffic.
Amish Uber with horse and buggy
If you need a further example of demand for shared mobility and growth of the market around the world, a recent decision by an Amish man to start “Amish Uber” with a “horse and buggy” is an entertaining one.
Timothy Hochstedler started his service in Colon, Michigan. Unlike modern ride-hailing and car-sharing services though, he doesn’t have an app, you just have to flag him down in person. He also has very limited work hours — the service is available only on weekends. It’s unclear whether Mr. Hochstedler has growth plans for his company.